Beiersdorf sells more hand cream, less sunscreen

By Emma Thomasson

BERLIN (Reuters) – Nivea-maker Beiersdorf <BEIG.DE> said on Tuesday its La Prairie premium skincare brand and sun care products have been hit by the drop in international travel due to the coronavirus pandemic while sales of hand wash, hand creams and plasters jumped.

Beiersdorf already scrapped its 2020 outlook last month due to the pandemic, and released preliminary first-quarter sales that showed a 3.6% fall from a year earlier.

On Tuesday, it said sales of La Prairie dropped 36% in the quarter due to the collapse in global tourism, which also hit its sun care business. A quarter of La Prairie sales are usually made in travel retail, particularly among Chinese tourists.

Beiersdorf shares were down 2.7% at 0925 GMT, and have now fallen 15.6% since the start of this year.

Beiersdorf would also see a significant impact from the pandemic in the second quarter, Chief Executive

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