MILAN (Reuters) – Brembo could look at buying tech startups to boost the software content of its premium brakes, Chief Executive Daniele Schillaci said, as the Italian company unveiled its latest braking system.
The company, whose customers include Ferrari, Tesla, and several Formula One teams, presented ‘Sensify’, a pioneering braking system that can operate independently on each of a vehicle’s four wheels.
It includes a digital “brain” that uses data to adapt braking to personal driving styles and changing road conditions.
Schillaci, an automotive industry veteran with previous stints at Nissan Motor and Toyota, said mechanics were still predominant in the Sensify system, compared with software content.
“But soon the mechanic and software contents will soon be equivalent and by the end of the decade software will become predominant in braking systems,” he said.
“That’s why we include tech companies among our eventual M&A targets, not necessarily large companies but