Chicago Auto Show 2021 to feature Ford debut of ‘Built Wild,’ ‘Built to Electrify’ outdoor experiences

CHICAGO (WLS) — Chicago Auto Show attendees will have the chance to experience the latest models from the automotive industry in a new, outdoor area this year, organizers said Wednesday.

Ford will debut its “Built Wild” and “Built to Electrify” custom outdoor experiences at the 2021 Chicago Auto Show, scheduled this July 15 to 19 at McCormick Place.

The outdoor feature is possible because of the show’s move from its traditional February dates.

The new outdoor setting, immediately adjacent to McCormick Place’s West Building, gives Ford the opportunity to reveal the new experiences. It’s also the first opportunity for the public to experience in-person the all-new Ford F-150 Lightning, Ford’s newly unveiled all-electric pickup.

Built Wild is making its global debut in Chicago, and will feature a 30,000-square-foot custom experience, where auto show attendees can participate in a series of hands-on activations to help them understand accessorization, modularity and connectivity

Read More

Why you’ll never catch a Ford pickup driver in a Chevy

Why you’ll never catch a Ford pickup driver in a Chevy

Read More

Ford Bronco, Tesla Cybertruck among most awaited



Show Thumbnails

Show Captions

While 2021 could be the year of the electric pickup, a back-from-the-dead, gas-powered SUV is occupying center stage in the automotive world.

While Tesla, General Motors and others are poised to make a splash with the release of battery-driven trucks, Ford has seized the spotlight with its much-awaited revival of the Ford Bronco.

The Bronco leads the list of 2021’s most anticipated new vehicles, according to analysts and a USA TODAY analysis of industry buzz.

“I would say the Bronco is definitely in the lead,” said Jessica Caldwell, executive director of insights at car-research site Edmunds. “They’ve put so much product muscle behind it.”

Bronco delayed: COVID-19 leads to supplier bottlenecks

Tesla Cybertruck design stuns: ‘Eccentric,’ ‘eye-popping’ or ‘weird’ ‘piece of junk’?

Much like the Bronco, there are several other cases of automakers reviving the nameplates of vehicles from

Read More

Ford Stock A Buy Now As Earnings, Shares Rebound?

Ford Motor (F) began the new decade with optimism as the automaker emerged from a fundamental corporate redesign to compete in the era of smart vehicles and clean energy. The company is investing heavily in innovation to keep pace with competitors in the markets for autonomous vehicles, ride sharing and electric cars. But is Ford stock a buy now?


The unveiling of the Mustang Mach-E in November 2019 was a key milestone in the company’s pivot toward what former CEO James Hackett called “the digital future.” The Ford Mustang Mach-E, an all-electric crossover, is set to debut before year-end. The Mach-E will compete with the Tesla Model Y.

This new future includes a slew of other new vehicle launches. Among them: a completely redesigned F-150 truck and resurrected Ford Bronco brand. In addition to auto redesigns, the company is embarking on strategic partnerships with Volkswagen

Read More